Privacy Policy

NobleTail™ is an Australian pet-care guidance and decision-support brand. We aim to manage personal information openly, responsibly and only for purposes connected with providing and improving our services.

This policy describes our public website practices. If NobleTail™ introduces new features, accounts, commerce or other services, we may update this policy to reflect any material changes in how personal information is handled.

Depending on how you use NobleTail™, we may collect information that you provide directly, including your name, email address, optional pet name, the type of enquiry you select and the message you send through our contact forms.

If you choose to tell us about a pet, we may also receive information such as species, breed, coat type, life stage, routine or other pet-care context. Please only provide information that is relevant to the care question or service you are using.

Our website and hosting or security systems may also generate basic technical information such as browser type, device information, request logs, IP address, timestamps and similar diagnostic or security data.

NobleTail™ may use first-party session technology to remember the context of your visit and make the website more relevant. For example, a recent search or guide interaction may help us present a more relevant visual or care topic during the same browsing session.

This adaptive presentation is intended to understand the pet-care decision you are currently exploring, not to build an advertising profile about you. Session-based context may be stored in your browser and is designed to expire or be replaced as your current context changes.

We may use information to:

• respond to questions and contact requests;
• manage the history and status of an enquiry;
• provide relevant pet-care guidance and decision support;
• maintain website sessions and improve usability;
• protect NobleTail™ systems from misuse, fraud or security threats;
• understand and improve the performance of our services; and
• meet legal, regulatory or operational requirements.

We do not sell personal information to advertisers.

We may disclose information to service providers that help us operate NobleTail™, such as website hosting, database, security, email, communications or other technology providers, where this is reasonably necessary for them to provide those services.

We may also disclose information where required or authorised by law, or where reasonably necessary to protect the rights, safety or security of NobleTail™, our users or others.

Some technology providers may process or store information outside Australia. The locations involved can depend on the providers and infrastructure used for a particular NobleTail™ service.

Where Australian privacy law applies to an overseas disclosure, we will take reasonable steps required by law in relation to the handling of that information. We will update this policy if our service-provider arrangements materially change.

We use reasonable technical and organisational measures designed to protect personal information from misuse, interference, loss and unauthorised access, modification or disclosure.

We keep information only for as long as reasonably needed for the purpose for which it was collected, legitimate operational or record keeping needs, or legal requirements. Retention periods may vary according to the type of information and service involved.

You may ask us to provide access to personal information we hold about you or to correct information that is inaccurate, out of date, incomplete, irrelevant or misleading, subject to applicable law.

To make a request, email hello@nobletail.com.au. We may need to take reasonable steps to verify your identity before providing access or making certain changes.

If you have a concern about how NobleTail™ has handled your personal information, please contact us first at hello@nobletail.com.au. Please provide enough detail for us to understand and investigate the issue.

We will review privacy complaints and aim to respond within a reasonable period. Where the Privacy Act 1988 (Cth) applies and you remain dissatisfied after raising the matter with us, you may be able to contact the Office of the Australian Information Commissioner.

More information about Australian privacy rights is available from the Office of the Australian Information Commissioner.

We may update this Privacy Policy when our services, technology, practices or legal obligations change. The current version will be published on this page with its latest update date.